Projects that make an impact
Telling it like it is makes an impact. It’s how we keep you informed. How we raise awareness of the right way to sort containers, packaging and printed papers. How we intend to move the needle. That’s what motivates us to pursue new projects.
Sorting made simple
Trust us—we’re the new go-to for curbside recycling across Québec.
Say goodbye to the old sorting rules
Our new awareness campaign is here to help you finally turn the page on outdated sorting habits. That means no more guesswork or hesitation at the blue bin. The only rule you need to remember? Containers, packaging, printed paper.
J'en ai plein mon bac - with Sam Cyr and Marylène Gendron
Who’s getting to the curb first? In these videos, comedians Sam Cyr and Marylène Gendron quiz fierce competitors on their sorting smarts as they race to the finish line. Containers, packaging, printed paper... ready, set, sort!
The race for the right answers
And they’re off! Our contestants take on tough questions from Sam and Marylène. Does a dirty container go in the blue bin? And a strawberry basket? See who dodges the traps—and who hits a bump on the sorting road.
Big-time blue bin challenges
Sam and Marylène are turning up the heat with unexpected twists. Will the contestants sort containers, packaging and printed paper the right way—or lose their cool in the chaos?
The final sortdown
It all comes down to this! The teams are just a few steps from the curb, and it’s neck and neck. Can they spot the intruder in their recycling bin? Will they nail the last questions about recovery? The suspense is real.
Your blue bin has something to say—are you listening?
On TikTok, your blue bin reacts to your everyday sorting habits. A clever way to remind you of the right reflexes to adopt.
TikTok! Who’s there? Your blue bin.
They’re in your garage, under your sink, in your cupboard. And now, they’ve made it to your TikTok feed. Watch these clips to find out what blue bins really love: containers, packaging, and printed paper. That’s it. That’s the list.
Hop over to TikTokWhat goes in the blue bin?
Containers, packaging and printed paper.
That’s it.
Does my bin really have an impact?
The things you put in your bin can have a big impact. Properly sorting materials is important for our curbside recycling system.